Many businesses make sales without making enough profit. Expenses grow alongside revenue, owners keep waiting for the business to become “big enough” to produce real profits, and more sales can sometimes create even more pressure. Profit First offers a different approach: take profit first, then run the business with what remains. By changing the basic formula and using four simple principles—Use a Smaller Plate, Serve Sequentially, Remove Temptation, and Enforce a Rhythm—you can build better financial habits and make profitability part of everyday business decisions.
In this course, you’ll learn how to put the system into practice through six clear steps, improve efficiency before chasing growth, and avoid lifestyle inflation as your income increases. You’ll learn practical ways to control expenses, identify your most profitable customers and products, protect your profit, and create a regular financial routine. The result is a more disciplined approach to business finances—and a business designed to become profitable, stable, and sustainable rather than simply bigger.
