Good to Great explores the principles that help companies move beyond average performance and build sustained excellence. Based on Jim Collins's research into companies that made the transition from good to great, this course examines the importance of focused strategy, the right people, strong leadership, consistent progress, disciplined use of technology, and honest evaluation of reality.
You’ll learn how to apply the Hedgehog Concept, build the right team, develop Level 5 Leadership, create momentum through the Flywheel, evaluate technology strategically, and use the Stockdale Paradox to balance optimism with realism. Along the way, you’ll develop practical Business English for discussing strategy, leadership, performance, decision-making, and organizational change.
